芭芭拉

Product Designer / UX Designer

About me

Hello, nice to e-meet you.

I am a product designer with an MBA in UX Design & Strategy from FIAP, having always worked end-to-end in the creation and constant improvement of digital products, such as mobile apps and websites.

Since I started in the area, I have participated in three large-scale projects that are still active in the market, for companies like Janssen, Braskem and Porto Seguro, where I have accumulated significant experience in Discovery and Product Strategy and, where I could also bring my knowledge about visual design.

Among my skills, I highlight my ability to work independently and proactively, adapting easily to new challenges and environments. In addition to those, I also speak fluent English and intermediate Chinese, languages that I am constantly learning.

If you would like to chat about design, innovation or future projects, feel free to reach out and get in touch.

Creativity and kindness in the same framework.

Portfolio

Project

Mobile Insurance

at Sales HUB

In this project, I worked on the discovery and design of a new purchase flow for the Seguro Celular product for the Sales Hub, Porto Seguro's new platform, proposing improvements to reduce shopping cart abandonment. This purchase flow would serve as a model for all Porto Seguro products that would be sold on the HUB in the future.

Project

Ethanol unloading

in Loadshark software program

In this project, I worked on the development of a module in logistics management software to manage the unloading of ethanol truckloads at Braskem's plants.